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10 Attractions to See in Florence: A Complete Travel Guide

Discover the 10 must-see attractions in Florence with our complete guide—from Renaissance icons like the Duomo and Ponte Vecchio to the Uffizi Gallery.

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How Many Days Do You Need to Visit Rome: Complete Guide

Discover how many days you need to visit Rome, suggested itineraries, and practical tips for an unforgettable trip to the Eternal City.

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THE GIFT

From November 26 to January 6, the square at Portrait Milano comes alive with the spirit of the season: twinkling lights, the laughter of skaters gliding across a real ice rink, and the irresistible scents and flavors of Christmas all around.

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Celebrate with Unforgettable Dining in Florence

Unforgettable Christmas and New Year's Eve with Lungarno Collection. Join us for a culinary journey that blends tradition, elegance, and breathtaking views of the city, creating memories that will last forever.

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Day Trips from Milan: 10 Must-Visit Destinations

Discover the best day trips from Milan — 10 destinations combining nature, history, and relaxation just a short drive away. Perfect ideas for an unforgettable escape!

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How many days do you need to visit Florence

Discover how to plan your visit to Florence: 3-day itinerary, must-see landmarks, practical tips, and suggestions to experience the city like a true Florentine.

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Stories of Rebirth with Ara Lumiere

Portrait Milano hosted The Phoenix Circle, the initiative created by Ara Lumiere and supported by the Hothur Foundation, which celebrates the rebirth and empowerment of women survived to acid attacks.

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Portraits of Art and Hope: the Presentation of “Tu Unico” with Fondazione Theodora

Portrait Milano hosted the presentation of “Tu Unico,” the photographic project by Daniele Ratti created in collaboration with Fondazione Theodora, which celebrates the uniqueness of each individual through artist’s jewelry, combining art and solidarity to bring smiles to children in hospitals.

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Things to Do in Milan and Surroundings in Autumn: Must-See Places

Discover the best things to do in Milan and its surroundings in autumn: foliage, parks, events, and seasonal flavors for an unforgettable experience.

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Rome Neighborhoods: Complete Guide to discover the city

Explore Rome neighborhoods with our complete guide: history, attractions, and tips to experience the city's authentic charm from Trastevere to Testaccio.

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Your perfect event in the heart of Florence: our tailor-made offer for you

Discover the dining proposal by Lungarno Collection to celebrate with your loved ones, in the heart of Florence.

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All That Glam! The most glamorous charity event of the season

For the third consecutive year, Portrait Milano hosted the dinner in support of the European Institute of Oncology and the Monzino Cardiology Center: a true meeting of beauty, commitment, and social responsibility.

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Glam Set! The dinner in support of the IEO Foundation

Portrait Milano hosts the annual event of the European Institute of Oncology and the Monzino Cardiology Center in support of research.

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Green that Makes a Difference

At Portrait Milano, sustainability comes to life through greenery: by restoring the rainwater cistern and enhancing native plants, we achieved a 70% reduction in water consumption, breathing new life into our historic green spaces.

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The Commitment to a Clean City

A concrete gesture for the city: together with Angeli del Bello, the Portrait Milano team helped clean up Parco Sempione, embracing an experience of sustainability, teamwork, and civic pride.

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Hospitality Beyond the Walls

Portrait Milano proudly took part in the charitable initiative of the Mensa di San Francesco — a moment of solidarity and care alongside those in need. A meaningful gesture made possible thanks to the involvement of our team.

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Updrinking, our mindful creativity

Our new cocktail list celebrates a sustainable and creative approach to mixology. In each of the cocktails from the Updrinking collection, recovered ingredients tell new stories. Nothing goes to waste — everything is transformed, and even scraps become new flavors.

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Portrait Milano is GSTC-certified

Portrait Milano has received GSTC certification — a prestigious global recognition of our commitment to sustainable hospitality. A milestone that reflects our vision: delivering exceptional experiences while respecting the environment, people, and cultural heritage.

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EHMA Sustainability Award by Diversey to Portrait Milano

A recognition that celebrates its commitment to excellence in hospitality. A milestone that reflects attention to detail, sustainability, and cultural appreciation — all made possible by the passion of the team and the trust of our guests.

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10_11's Brunch

Sunday morning. The city slows down, courtyard silence replaces the traffic, and time stretches into a ritual of beauty and flavor.Brunch at 10_11 is more than just a meal — it’s an invitation to enjoy the city at a slower pace.

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Florence at Night: What to do in the city

Discover what to do in Florence at night: scenic aperitivos, cultural events, nightlife, shopping, and exclusive tips to experience the city after sunset.

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One Day in Florence: Your Ultimate Itinerary

Plan your perfect one day in Florence with must-see attractions, local flavors, and tips for an unforgettable experience, and stay in the 4 and 5-stars hotels.

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Choosing a Residence in Florence: Luxury Apartments in the Historic Center

Discover the best cocktails and lounge bars for aperitifs in Milan, where innovation meets unique atmospheres in Piazza del Portrait Milano, the center of Milanese nightlife.

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Portraits of an Italian Summer

From June 26th to July 13th, Portrait Milano launches its first Italian Summer in the Piazza: a collective narrative made of memories, experiences, visions, and flavors, with a calendar of events that pay tribute to Italian tradition.Starting from the Piazza as the iconic epicenter of summer life, Portrait Milano once again opens its doors to the city and its guests, offering a schedule focused on cinema, music, and taste.

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Milan by Night: The Best Lounge Bars for Aperitivo in 2025

Discover the best cocktails and lounge bars for aperitifs in Milan, where innovation meets unique atmospheres in Piazza del Portrait Milano, the center of Milanese nightlife.

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Events and Exhibitions in Florence Spring-Summer 2025

Discover all the must-see events and exhibitions in Florence for Spring-Summer 2025: exclusive exhibitions, contemporary installations, and Renaissance masterpieces.

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Where to Eat in Florence in Spring: Discover unmissable Restaurants and Rooftop

Discover the best restaurants in Florence for spring: a guide to seasonal dishes and must-visit spots for an unforgettable culinary experience.

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10_11's Friends

Moments of sharing to discover stories and talents from Italy and around the world, featuring renowned voices from the food & beverage scene.

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Design Week 2025: Drift Us

On the occasion of the Design Week 2025, the Piazza at Portrait Milano hosts Drift Us, an installation which is not just something to be observed, but it actively involves those who walk through it: visitors become part of a collective rhythm made of light, delicate sounds, and movement.

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Florence Cocktail Week 2025

Lungarno Collection will once again participate in FCW, showcasing two iconic Florentine cocktail destinations: two venues, four original cocktails, and countless unique ways to narrate the city's story through premium ingredients, creativity, and expertise.

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Choosing the Best 4-Star Hotels in Florence City Center

Discover the best 4-star hotels in Florence city center, near the Duomo. Comfort, elegance, and exclusive services for an unforgettable stay in the heart of the city.

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Staying in Milan: tips on where to stay and best neighborhoods

Discover where to stay in Milan and the most beautiful neighborhoods. Stay at the 5-star hotel Milan, Portrait Milano, for a luxury experience just steps from the Duomo.

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Luxury Shopping in Downtown Florence: Discover the Excellence of Fashion

Explore Florence and the most luxurious boutiques in the city center: exclusive experiences and services await, just steps from the five-star Portrait Firenze hotel.

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Celebrate with Unforgettable Dining in Florence

Unforgettable Christmas and New Year's Eve with Lungarno Collection. Join us for a culinary journey that blends tradition, elegance, and breathtaking views of the city, creating memories that will last forever.

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Where to stay in Rome: Hotels on Via dei Condotti in Rome

Experience luxury in Rome at a 5-star hotel on Via dei Condotti. Exclusive comfort and an ideal location for exploring the Eternal City.

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Romantic things to do in Florence: Escape to a Hotel overlooking Ponte Vecchio

Discover what to do in Florence as a couple and stay at the city's most romantic hotel overlooking the Arno and Ponte Vecchio, the 5-star Hotel Portrait Firenze.

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Cake Couture

The union of fashion and haute pâtisserie, two distinct worlds brought together by their shared devotion to the art of detail and the pursuit of aesthetic refinement.

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Dining with Purpose

Lungarno Collection is proud to collaborate with Edela, the national non-profit organization dedicated to protecting and supporting the orphans of femicide and their foster families.

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Experience the magic of the holidays in the heart of Florence with Lungarno Collection

The holiday season is a truly magical time, and there’s no better place to experience it than in one of Italy’s most enchanting cities.

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The Sustainability circle: turning waste into resources

With a simple and creative idea, the team at Portrait Firenze transformed what seemed like ordinary waste into symbols of sustainability and community.

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What to do in Rome: ancient monuments and where to stay

Discover what to see in Rome with a guide to the most iconic monuments and must-see tourist attractions. Stay at Portrait Roma, the 5-star downtown hotel.

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Special events in Florence fall 2024: festivals, exhibitions and culture

Discover the must-see events in Florence between October and December 2024: festivals and exhibitions. Stay at the 4-star Gallery Hotel Art and find out what to do.

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Guide to the trendiest and coolest neighborhoods in Milan

From Citylife to the Fashion Quadrilateral: discover Milan's most exclusive neighborhoods and the 5-star hotel for your luxury vacation

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Your perfect event in the heart of Florence: our tailor-made offer for you

Discover the dining proposal by Lungarno Collection to celebrate with your loved ones, in the heart of Florence.

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Exclusive group stay at Portrait Milano

Elevate your group stay experience with Portrait Milano's exclusive group offer.

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Portrait Milano hosts Ferragamo with "3 Days in Florence" by Juergen Teller

The exhibition, which weaves together fashion, art, and culture, is hosted at Portrait Milano, a venue that perfectly reflects the contemporary vision of creative director Maximilian Davis's "New Renaissance".

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Lungarno Collection and the Fondazione Cotarella project

An extraordinary initiative in which we play a key role alongside Fondazione Cotarella and Arsenale Group, supporting the young talents of the "F. Morano" Institute in Caivano

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Culinary experiences in Milan: the best restaurants in the city center

For your next trip to the fashion capital, discover the tradition of Milanese cuisine on the tables of its main luxury restaurants in the city center!

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What to eat in Florence: typical dishes to try during your trip

Discover typical Tuscan dishes to eat during your trip. Choose from our selection of exclusive and starred restaurants in central Florence.

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Stay in Rome: guide to ancient ruins and places of historical and artistic interest

Discover the open-air museum with the wonders of the Eternal City and stay in one of them: the Portrait Roma, the five-star luxury hotel located on Via Condotti.

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Lungarno Collection achieves DCA Certification

Lungarno Collection's hotels have earned the DCA certification, highlighting their commitment to sustainability and adherence to the UN's 2030 Agenda goals.

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Romantic Stay in Rome: Unforgettable experiences for couples

Are you planning a couples' vacation in Rome? Discover romantic experiences in the city and book your luxury romantic hotel in the historic centre now.

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Spa and wellness center in downtown Milan for a fully relaxing vacation

Discover treatments and relaxation at The Longevity Suite wellness center, located in the hotel spa in Milan Portrait Milano, the 5-star hotel just steps from the Duomo.

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What to see in Florence with children: a guide to places of historical and artistic interest

Find out what to see in Florence with children: the charming places and museums to visit. Stay at family-friendly hotels in the historic center of Lungarno Collection.

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The Michelin Guide 2024 Keys: Lungarno Collection's Success

Portrait Milano shone with 2 Keys, while the Hotel Lungarno in Florence and Portrait Roma received 1 Key, confirming the company's constant commitment to offering a unique and personalized hospitality model.

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Join the Celebration, Portrait Firenze Turns 10!

For stays between May 1, 2024, and April 30, 2025, don't miss out on this chance to indulge in the ultimate birthday getaway at Portrait Firenze!

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Special events in Rome: Festivals and cultural events not to be missed

Discover upcoming events in Rome including festivals, exhibitions and must-see events and find out where to stay at the 5-star luxury hotel in the city center.

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Easter with Lungarno Collection

Discover the dining proposal by Lungarno Collection to celebrate Easter and spring arrival with your loved ones.

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Plan your family vacation in Rome: Family Hotels, attractions and activities

Discover how to plan your family vacation in Rome with the luxury family hotel Portrait Roma. Stay in family suites in the center, near the Spanish Steps.

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Where to Sleep in Rome: tips on choosing a hotel in Rome

Guide to choosing a hotel in Rome: downtown comfort, 5-star elegance, and proximity to major attractions. Stay in Rome with style and sophistication

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The Florence Carnival 2024

Florence is gearing up for a weekend of elegance and celebration, starting on January 27 with the Grand Ball event "Queens at the Palace" and continuing on January 28 with the Carnival parade through the city streets.

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Florence in December: 10 must-see experiences for your Christmas weekend

Discover the 10 must-see Christmas experiences in Florence in December. From markets to luxury 5-star hotels, experience an enchanted weekend in the heart of the city.

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The magic of holidays in Florence

Discover the dining proposal by Lungarno Collection to celebrate with your loved ones, in the heart of Florence.

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Guide to Luxury Hotel Services in Rome: What to Expect

For your trip, stay in a luxury hotel in the historic center of Rome, such as the Portrait Roma. Discover its exclusive luxury services for an unforgettable vacation

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The best luxury suites in Rome for an exclusive experience

For a vacation in Rome, choose a luxury suite in the center of the city. Stay at the 5-star Portrait Roma hotel on Via Condotti and have an unforgettable experience.

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From Farm to Table: Caffè dell'Oro and the Virtuous Collaboration with Typiqo

The collaboration between Caffè dell'Oro and Typiqo arises from the need to find a partner with the same dedication to nature and sustainability principles, materialized in actions that guarantee high-quality cuisine, starting from the selection of raw ingredients.

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Portrait Milano for Grandi cuochi all’Opera 2023

Organized in collaboration with Identità Golose, the event allowed us to concretely support the services for people in need provided by Opera San Francesco while also experiencing a great taste adventure.

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Portrait Firenze endorses the Florentine NPO Angeli del Bello

“The beauty of the Alleyways” the project of the Florentine non-profit organization Angeli del Bello supported by Portrait Firenze and Lungarno Collection

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Milan by bike

There is no better way to discover Milan than on a Portrait Milano's bicycle!

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Family hotels in Milan city centre: where to sleep with children

Are you looking for a family hotel in Milan city centre? Stay at the 5-star Portrait Milano hotel just a stone's throw from the Duomo, with luxury suites for families with children.

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Family hotel in central Rome for an unforgettable vacation

For a vacation in the heart of the city, stay in the luxury suites of the Portrait Roma family hotel. Wonderful 5-star hotel on Via Condotti, near the Spanish Steps.

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Suite Hotel in Milan city center, Portrait Milano

Stay in the suite hotel Portrait Milano during your summer vacation. Stay in its wonderful luxury suites in the center of Milan, just a stone's throw from the Duomo.

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Summer in Milan, Rome and Florence 2023: concerts and events

Discover summer 2023 concerts and events in Milan, Florence and Rome and stay at the luxury 5-star Lungarno Collection hotels near the Duomo, the city’s historic center.

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Portrait Milano celebrates the 1000 Miglia 2023 Event Edition

The majestic setting of Piazza del Quadrilatero hosts a selection of masterpieces of art on four wheels in collaboration with AssetClassic, a leading player in the world of collector cars.

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Romantic hotel in Milan: weekend at Portrait Milano

Are you looking for a romantic hotel in Milan for the weekend? Stay at 5-star hotel Portrait Milano in the city centre, near the Duomo of Milano, with suites and gourmet restaurants.

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Family hotel in Florence for a family vacation

Stay with the whole family in the luxury hotels of the Lungarno Collection, such as the family suites of the 5-star hotel Portrait Firenze and the Lungarno Apartments.

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Florence Cocktail Week 2023

From 18 to 22 April 2023, Picteau Bistrot & Bar (Hotel Lungarno) and The Fusion Bar & Restaurant (Gallery Hotel Art) welcome all mixology lovers with exclusive signature cocktails and events in exceptional locations.

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Design Week 2023: Audi House of Progress at Portrait Milano

From 17 to 23 April 2023, on the occasion of Design Week, Audi opens the doors of the Piazza del Quadrilatero to design and carbon neutrality.

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Sleeping in Milan city center at the 5-star hotel Portrait Milano

The luxury boutique hotel in the center of Milan Portrait Milano is the ideal 5-star hotel for a romantic stay or a family holiday just a stone's throw from the Duomo.

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St Valentine’s Day at Portrait Milano

Discover how our magic place unveils the romantic side of Milan with Portrait Milano Valentine's Day proposals.

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Florence at Christmas 2022 and New Year's Eve in luxury hotels and restaurants

Celebrate Christmas and New Year's Eve in Florence in 4 and 5-star hotels and toast with Lungarno Collection in the luxury restaurants Borgo San Jacopo and Caffè dell'Oro.

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Portrait Milano Opening

After more than 20 years, one of Milan's most fascinating secret places reopened to Milanese and visitors from all over the world. The former Archbishop's Seminary in Corso Venezia 11 has become Portrait Milano.

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Holiday dining specials at 10_11 of Portrait Milano

On the occasion of the Christmas holidays, the casual dining restaurant of Portrait Milano is ready to welcome you in its wonderful rooms with special menus designed by Executive Chef Alberto Quadrio.

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Portrait Milano, luxury boutique hotel in Milan

Discover the 5-star luxury hotel in Milan, Portrait Milano: luxury suites, exclusive restaurants, boutiques and spa hotels near the Duomo, in the fashion district.

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5-star luxury hotels in the centre of Milan

The 5-star hotel in the centre of Milan for the Lungarno Collection is located near the Duomo. Discover suites, restaurants, and luxury boutiques in the Portrait Milano square.

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Where to eat in Florence city center, Italy

For a romantic dinner or an aperitif in Florence overlooking Ponte Vecchio and the Arno river, Lungarno Collection welcomes you to the best restaurants and cocktail bars in the city.

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Aparthotels in Florence, luxury apartment hotels in the historic center

Stay in the luxury downtown Florence Lungarno Apartments, overlooking Ponte Vecchio, without giving up the exclusive services of a 5-star hotel.

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Eco-Consciousness and Sustainability

In the heart of Milan, Florence and Rome, all Lungarno Collection properties make their efforts to contribute to eco-conscious. With an ever-growing list of sustainability measures and collaboration to social project, Lungarno Collection put in place the following responsible practices.

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Weekend in Rome, what to see and do

Visit Rome on a weekend getaway and discover what to do and see in the city. Stay at the downtown boutique hotel, Portrait Roma, overlooking Via Condotti and Trinità dei Monti.

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Summer in Rome: a weekend at the 5-star Portrait Roma hotel

If you want to visit Rome in the summer, even during a weekend, stay in the 5-star Portrait Roma boutique hotel, in via dei Condotti and a stone's throw from the Trevi Fountain.

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Portrait Talent Days

The Portrait Factor is a unique combination that we look for in every person, location, destination, detail. Come and visit us during our Talent Days on July 7th and 8th in Milan.

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Weekend in Florence: what to do and see

Discover what to do and see during a weekend in Florence: visiting events and museums, eating in starred restaurants and sleeping in the luxury hotels.

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Best restaurants with a view in Florence Italy city centre

If you don't know where to eat in Florence historic center, discover the starred restaurants and the Rooftops and Cocktail bars of the Lungarno Collection with a magnificent view of the Ponte Vecchio.

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Sleeping in a 4-star hotel in the center of Florence

Whether for business or for a holiday, the 4-star boutique hotel in Florence center, Gallery Hotel Art of the Lungarno Collection, is able to satisfy your every need.

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Restaurants with a view of Ponte Vecchio in Florence

Discover the best luxury restaurants in Florence overlooking the Ponte Vecchio, Caffè dell’Oro and Borgo San Jacopo welcome you with refined dishes for your romantic dinner.

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Romantic places in Florence to visit as a couple

Discover romantic places to visit and romantic things to do in Florence. Stay in the luxury Lungarno Collection hotels overlooking Ponte Vecchio.

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Celebrating New Year's Eve 2022 in Rome and Florence

Celebrate 2022 New Year in Rome and Florence with Lungarno Collection: New Year’s dinner with a stay in the luxurious 5 and 4 stars hotels in the heart oft he cities.

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Christmas Holidays Special in Florence, Lungarno Dining’s Festive Schedule

Celebrate Christmas and the New Year with Lungarno Dining. The gourmet refreshments and luxury drinks season gets underway on 8 December, in the run-up to the period from Christmas Eve to New Year’s Eve featuring Michelin-starred lunches and dinners.

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Christmas and New year's Eve in Florence Italy

Celebrate Christmas and New Year's Eve in our luxury hotels and starred restaurants in Florence. Lungarno Collection welcomes you in the most magical time of the year.

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Best luxury suites in the heart of Rome

The 5-star Portrait Roma hotel offers various solutions for every need: romantic suites and family suites for a luxurious and unforgettable stay.

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Best hotels for couples in Florence, Italy

If you want to spend a romantic holiday in Florence, you can stay in the Lungarno Collection's 5 and 4 star hotels for couples, in the historic center of the city.

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Florence 4-Star Hotels

The 4-star luxury hotels of the Lungarno Collection are located in the historic center of Florence, which have always been known for their hospitality and care for their guests.

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Luxury 5 stars hotel in Italy

There are numerous 5-star hotels in Italy. Lungarno Collection is ready to welcome you to the most romantic cities with its luxury hotels in Florence and Rome.

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Luxury hotel near Via Condotti Rome

The luxury suites of Portrait Roma, a hotel near Via Condotti, are located on the upper floors of the Ferragamo store, ideal for your holiday in the heart of the capital.

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Where to sleep during a romantic weekend in Florence

Lungarno Collection allows you to spend your romantic weekend with serenity and pamper you during your stay in the most romantic hotels in Florence.

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Pet friendly hotels: holidays pets five-star hotels

Lungarno Collection opens its doors to pet lovers and their furry friends: it welcomes dogs and cats of all sizes and breeds with the aim of making them feel at home.

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Staycation in Italy: the 2021 holidays at the Luxurious Lungarno Collection Hotels

Lungarno Collection also promotes the staycation: it opens its doors to tourists from all over Italy, with relax packages in luxury hotels in Rome and Florence.

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Portrait Milano: Lungarno Collection welcomes a new hotel addition

Milan is the location of choice for the sixth hotel from the Florence-based group owned by the Ferragamo family, the newest member of the Portrait Brand.

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Lungarno Collection: a dream hotel for a fairy tale honeymoon

The date is set, the gown is ready and guests have been invited: soon, you will be husband and wife, ready to share your future together, forever.

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Two hearts and the world's most beautiful cities: Valentine's Day in Florence and Rome

If you are in love, time has come for your to think about how to celebrate your love in the best way: why not give yourself a romantic Valentine's Day in one of the world's most beautiful cities?

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Enjoy the magic of Christmas in Florence, surrounded by lights, history and romantic atmospheres

Stay at one of the luxury Lungarno Collection hotels and enjoy the magic of Christmas in Florence, in a romantic atmosphere in the city's heart.

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Starred New Year's Eve dinner on Ponte Vecchio: Saint Sylvester's feast day at Borgo San Jacopo

Are you looking for a location that can marry luxury, glamour, history, art and excellent wine & food for your New Year's Eve dinner?

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Lungarno Collection: the best hotels in Florence and Rome, also for Condé Nast Traveler

It is not presumptuous to state that the exclusive Lungarno Collection hotels are considered among the best in Florence and Rome: Portrait Firenze, Portrait Roma, Hotel Lungarno and Gallery Hotel Art, indeed, were added to the list of Italy's best hotels published by Condé Nast Traveler.

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New Year's Eve in Florence: welcome the New Year immersed in the magic atmosphere of Ponte Vecchio

New Year's Eve is the most awaited night of the year, the night we want to spend with our loved ones, in the name of joy and fun, waiting for the moment when we can raise our glasses to cheer the incoming year and all it will bring along.

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The exclusive style of the Lungarno Collection suites

Firenze is not just one of the world's most beautiful cities, it is also one of the most romantic and exclusive destinations that anybody who is a traveler at heart must visit.

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International sensorial suggestions at the Fusion Bar & Restaurant

The Fusion Bar & Restaurant, exclusive location with refined contemporary and international cuisine in the heart of Florence, a few steps from Ponte Vecchio.

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The magic of Christmas and New Year's even in Florence, at Lungarno Collection

The Lungarno Collection suites will give you an unforgettable Christmas in Florence: perfect luxury rooms for a Christmas vacation in the heart of the city.

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For a tailor-made holiday: the Lifestyle Team of Portrait Roma

At Portrait Roma, our Lifestyle Team is at our guests' service to make their stay in Rome perfect and unforgettable with our professional advice.

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Room with breathtaking view on the Penthouse Floor of Portrait Firenze

Portrait Firenze proposes a collection of luxury suites considered true works of art. 273 sq m for no more than 10 guests, in the name of comfort and design.

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Gallery Hotel Art: art in art

Vacation in Florence is not only a stay in the world's most beautiful city, but also an enchanting art experience.

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