Florence is one of Italy’s most iconic cities—and one of the most beloved by travelers worldwide. It’s home to some of the most famous landmarks and museums in the world, from Renaissance masterpieces to timeless architecture.
Known as the cradle of the Renaissance and the “city of flowers”—inspired by Botticelli’s Primavera, the Boboli Gardens, and Michelangelo’s David—Florence’s most important museums, including the Uffizi Galleries, the Accademia Gallery, and Palazzo Pitti, are all nestled within its historic center.
For this reason, finding the perfect place to stay in the heart of Florence is essential—ideally a private residence that lets you reach every key attraction on foot.
If you’re looking for an exclusive residence in the beating heart of Florence, Lungarno Collection offers elegant and comfortable options to experience the city in style. Choose from luxury apartments within the historic Palazzo Ottaviani, just steps from the Basilica of Santa Maria Novella. This noble building, a true icon of Florentine architecture, combines period charm with fully renovated interiors and all the comforts of modern living.
Alternatively, opt for the prestigious Lungarno Apartments—private residences with the freedom of home and the perks of a 5-star hotel. Located directly across from Hotel Lungarno, they offer an exclusive stay with impeccable hospitality in Florence’s historic core.
Florence is not just a city to visit—it’s a city to live. Strolling through its Renaissance streets, wandering the colorful San Lorenzo market, or sipping a glass of wine overlooking the Arno—every moment invites you to slow down and soak it all in. That’s why more and more travelers are choosing luxury apartments, like those from Lungarno Collection, for a more authentic and flexible alternative to traditional luxury hotels.
Staying in a high-end apartment means enjoying more space: an elegant bedroom, a refined living area, maybe even a terrace overlooking the rooftops of Florence. It’s ideal for those who want to feel at home—away from home. Privacy is total: no set schedules, no interruptions. You can live your day on your terms, without sacrificing any premium services.
One of the best parts of staying in an apartment is the chance to immerse yourself in local life. With your own kitchen, you can experience Tuscan flavors firsthand—whether it’s a romantic dinner with fresh ingredients from the market or a slow breakfast with a view of the city. It’s not just a way to save—it’s a way to experience Florence like an insider.
If you’re planning a longer stay in Florence—for business, study, or pure pleasure—a private residence is the perfect solution. Unlike a hotel room, an apartment offers a more sustainable and comfortable daily routine, without compromising on luxury. With Lungarno Collection, every detail is crafted to strike the perfect balance between hospitality and independence.
Choosing a Lungarno Collection luxury apartment doesn’t mean giving up on high-end service. On the contrary—it means experiencing it on your terms: daily housekeeping, curated design, and prime locations in the city center. All the best of Florentine hospitality, with the added intimacy and freedom of a private home.
Just like Hotel Lungarno, our 5-star hotel in Florence, the luxury apartments at Palazzo Ottaviani offer the same level of personalized service—concierge, housekeeping, and on-demand extras like laundry or limousine transfers.
For long stays in Florence—whether with family or your significant other—the luxury apartments at Palazzo Ottaviani offer all the comfort and privacy you need, with a distinct personality that sets them apart.
Designed with meticulous attention to detail, they blend elegance and comfort: refined interiors, premium materials, and artisanal finishes create a warm, sophisticated atmosphere, ideal for extended stays in one of the world’s most enchanting cities.
Our luxury apartments in Florence’s historic center feature fully equipped kitchens, bright and spacious interiors, high-speed Wi-Fi, and, in many cases, breathtaking views of the city’s iconic landmarks.
If you’re looking for a stunning city view just steps from Santa Maria Novella, the Classic One-Bedroom Apartment at Palazzo Ottaviani is the perfect choice. This elegant 50 sqm residence combines the privacy of a home with the luxury of a refined apartment—ideal for both leisure and business stays.
It comfortably hosts up to four guests, with a spacious bedroom and en-suite bathroom, a cozy living area with a sofa bed, and a fully equipped kitchen.
For families or guests seeking more space, the Two-Bedroom Apartment with Terrace, also at Palazzo Ottaviani, is an excellent option. Located in the heart of Florence, it features a private terrace, two en-suite bedrooms, a bright living area with a sofa bed, and a modern, functional kitchen. The interiors, enhanced by natural materials and smart design choices, guarantee both comfort and elegance for an unforgettable stay.
Another exceptional option is the Lungarno Apartments: elegant private homes in Florence’s historic center—some overlooking the Arno or with picturesque views of Ponte Vecchio and the city’s rooftops. Among the favorites is the River View Apartment, known for its breathtaking Arno and Ponte Vecchio panorama. A great alternative for families or groups is the City View Apartment, overlooking Florence’s Oltrarno district, with two spacious bedrooms and marble-clad bathrooms.
All our apartments, both at Palazzo Ottaviani and Lungarno Apartments, are pet-friendly—so even your four-legged friends can travel in total comfort.
Luxury apartments in the heart of Florence are the perfect starting point for exploring the city’s rich artistic and cultural heritage. Iconic sights like the Duomo, Uffizi Galleries, and Ponte Vecchio are just a short walk away, giving you the opportunity to immerse yourself in Florence’s historic narrative from the inside out.
For a truly authentic experience, we recommend joining a guided tour or discovering Florence’s local markets, where you can sample regional specialties and explore the city’s artisan traditions. Florence’s evening scene is lively and full of events, from live music to open-air performances. Our guests can choose from a variety of restaurants and cafés—ranging from historical institutions to modern favorites—sure to delight every palate.